Track your brand's performance

Akora Brand Insights allows you to monitor the performance and health of your brand in several countries and visualize insights and data, all in one place.

Track 25 indicators for your brand and competitors

Gives you immediate insights on your brand health
and your competitors in the local market

Brand awareness and visibility

Your data is only as good as the people behind it. Our pool in Africa has 150,000+ active participants who are fully vetted and verified, so you know they’re real, unique, and AI-free.

Brand purchase

Our platform is self-serve and designed for ease of use. Move effortlessly from one-off or niche panels, to fully-automated AI training at scale.

Brand image, satisfaction and recommendation

Our platform is self-serve and designed for ease of use. Move effortlessly from one-off or niche panels, to fully-automated AI training at scale.

What does Akora brand track?

Awareness
Echo
Positive Echo / Negative Echo
Reach
Good Quality / Poor Quality
Ever Purchased
Recently Purchased
Preferred
Satisfaction / Dissatisfaction
Recommendation / Avoid
Future Consideration
Purchase Intent

continuously collect data and insights
on the health of your brand

Measure the impact of your marketing activities

Assess how your marketing activities are impacting your brand metrics

Assess your brand image

Track your brand image KPIs and see how perceptions evolve

Assess the buzz around brands

Keep an eye on word-of-mouth and other buzz metrics